October 8th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
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757-282-5944 Fax
Quick Links
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5 Steps To Becoming Success Magnet |
What would it mean for you to manifest the success you desire and the success you deserve? The following “5 Steps to becoming a Success Magnet” will give you a formula to manifest the success you desire and the success you deserve. Learn more…
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20 Ways To Use Pinterest |
As social media continues to evolve, so do the tools. Stepping up to the plate with a fierce vengeance is the new social media darling Pinterest. Haven’t heard of it? Let me give you a quick description before we dive into the “why” behind using Pinterest within your business. Learn more…
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2 Visions For Homeownership |
President Barack Obama and Republican challenger Mitt Romney agree on this: Home ownership is central to the American dream. But in an exclusive REALTOR® Magazine Q&A, the 2012 presidential candidates offer differing takes on how to keep that dream alive. Learn more…
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Genius Scan turns your Android device into a pocket scanner. It enables you to quickly scan documents on the go and email the scans as JPEG or PDF. It also provides easy upload to Box, Dropbox, Evernote or any other cloud service app installed on your Android phone. Learn more…
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Tags: anne shoemaker, real estate success tips, real estate virtual assistant, ruth ann macklin, va grapevine
Posted in Marketing, Real Estate, Services, Tips and Advice, Virtual Assistant | No Comments »
September 28th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
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How To Start A Bidding War |
Converting a recovering market into individual home sales has far more to do with how we market ourselves as real estate professionals and the creative ways we generate positive attention to our listings, than it does with good news in the media. Consider these techniques to generate viable offers and start a bidding war on your properties: Learn more…
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7 Secrets To Winning Over More Buyers |
As a salesperson, you might be wondering what your customers really think about the home-buying process, and what, exactly, they expect from you beyond helping them find that ideal house. The bottom line: They expect a lot. Here’s how to start improving your buyer relationships. Learn more…
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What Every New Agent Needs |
If you’re a new agent just getting started in the real estate industry, the following elements are crucial as you set yourself up to hit the ground running. Learn more…
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You can customize your watermark font, color, style, location, opacity and much more. You’ll even be able to use other images to watermark your pictures. Or you can add multiple watermarks. Learn more…
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Tags: real estate virtual assistant, ruth ann macklin, success tips, va grapevine
Posted in Marketing, Real Estate, Tips and Advice, Virtual Assistant | No Comments »
September 21st, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
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Why Do Some Agents Do Well? |
Why do some real estate agents do well in today’s economy? Is that a question you’ve ever asked yourself? Have you ever wondered why some real estate agents do well in today’s economy while others fail? There is a huge discrepancy right now between people who are failing and people who are succeeding. Learn more…
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Top Apps For Real Estate Pros |
Why is it important to have a mobile strategy and what tools do you have in place to make that happen in 2012? 303 million Americans reported that they own a mobile device and 96% of the U.S. Population owns a wireless device. Learn more…
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Harness The Power Of Testimonials |
Do you routinely use customer testimonials to enhance your sales presentations and strengthen your marketing material? When it comes to effective marketing and business development, a glowing endorsement from a client is the gold standard. Learn more…
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Have you ever wondered why you seem to hit it off right away with some customers, while with others it’s more like oil and water? That’s because we respond intuitively to the natural chemistry, or lack thereof, between temperament styles. Our temperament style not only determines our behavioral traits, body language patterns and buying style, but it also influences our compatibility with other people. Learn more…
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Tags: myreassistant, Real Estate, ruth ann macklin, success tips, va grapevine
Posted in Marketing, Real Estate, Services, Tips and Advice, Virtual Assistant | No Comments »
September 13th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
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September Is Safety Month |
Get tips to protect yourself and your business: Sign up for our free webinar “Are You and Your Data an Easy Target” on Sept. 17 at 11 a.m. Eastern. Then check out other safety resources for REALTORS®, including videos to help you stay safe in the office, with clients, and online. Learn more…
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Some Will-Some Won’t-So What |
The sales profession can be financially and personally rewarding for those tough-minded salespeople who have developed the capacity to keep rejection in perspective. How well do you take rejection? Your ability to persevere in the face of rejection is a key factor in determining your income potential and career longevity. Learn more…
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Be More Productive |
Even brain surgeons and rocket scientists depend on checklists to organize their processes. These involve very precise, second-by-second steps because people’s lives are on the line. You can become more productive by adding a bit more thought and planning to your work week. Learn more…
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I am a firm believer that you can only do so many things great. I guess you could say that I fall in line with the phrase, “jack of all trades, master of none.” Now I do believe that some people can excel at more things than other people but as a general rule you can only excel at so many things. I bring this up because I fear that we are being pressured to be good at everything today. Learn more…
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Tags: anne shoemaker, real estate marketing, real estate success, real estatre virtual assistant, ruth ann macklin, va grapevine
Posted in Marketing, Real Estate, Tips and Advice | No Comments »
July 20th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
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3 Traits of Rock Star Agents |
Agents are feeling pressure from a soft market and the ever-shifting demands of consumers. It’s this shift in the industry that requires agents to take a different approach to their business and adopt the traits of those who are truly “rock stars”. Here are three ways the most successful agents have adapted to the ever-changing industry and market. Learn more…
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Know Your Ethics Sweepstakes |
 To enter the Know Your Ethics Sweepstakes, simply complete either of the two NAR Code of Ethics online training programs - for new members of the association or for existing members – successfully by Aug. 31, and you’ll automatically be entered to win. The winner will be notified by phone, mail, or e-mail. Learn more…
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4 Useless/Costly Credit Card Protections |
 Most credit card customers are subjected to a barrage of aggressively marketed offers for fee-based add-ons. But these so-called enhancements to a credit card are often unnecessary or simply a bad deal, except in certain rare circumstances. Learn more…
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You don’t need and expensive super wide-angle lens to shoot breathtaking panoramic photos. All you need is your smartphone and this amazing app.
Learn more…
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Tags: Marketing, Real Estate, real estate virtual assistant, ruthann macklin, va grapevine
Posted in Marketing, Real Estate, Tips and Advice, Virtual Assistant | No Comments »
June 29th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
|
|
|
 |
Top 20 Apps For Real Estate Pros |
Why is it important to have a mobile strategy and what tools do you have in place to make that happen in 2012? 303 million Americans reported that they own a mobile device and 96% of the U.S. population owns a wireless device. Learn more…
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The Art Of Starting Over |
 Has this ever happened to you? You’re talking to a client, or perhaps your boss, and you realize the conversation has gotten off on absolutely the wrong foot. What do you do next? According to business author Andrew Sobel you have three options. Learn more…
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NAR 2012 Member Profile |
For the first time in several years, the median gross income of REALTORS® rose from the previous year, according to the 2012 NAR Member Profile. Survey responses also reflect the growing optimism that is seen in today’s market. Learn more…
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Custom ring tones help you know who’s contacting you before you pick up the phone. This app does the same thing when your phone is on vibrate. Learn more…
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Tags: ann shoemaker, myreassistant, Real Estate, ruth ann macklin, success tips, Virtual Assistant
Posted in Marketing, Real Estate, Social Media, Tips and Advice | No Comments »
June 26th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
|
|
|
 |
Six Powerful Prospecting Tips |
 Why is it that some sales reps consistently earn a six-figure annual income while other reps, putting in the same hours, selling the same products and trained by the same sales manager struggle each month financially to make ends meet? Learn more…
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Number Of International Buyers Increasing |
 NAR’s annual report on international buyers shows that working with buyers from outside the United States is becoming a key part of the real estate business and will only get more important. Learn more…
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Online Photo Editing Options |
The online editor of choice, Picnik, is merging with Google’s Google+ and Picasa. If you are not a big fan of those products, here a some alternatives to Picnik. Learn more…
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Top 10 Timeline Tips |
Facebook has spun the change to Timeline as a way to increase your brand’s visibility. While this is true it is also true that they’ve removed a number of key free marketing features. There are a number of work arounds that will help you generate traffic and increase lead generation. Learn more…
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Tags: real estate success, success tips, va grapevine
Posted in Marketing, Real Estate, Social Media, Tips and Advice | No Comments »
March 29th, 2012 by Ruth Ann Macklin
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| Dear Ruth Ann,
VA Grapevine is
a weekly newsletter
providing real estate professionals with industry news, new product information, marketing ideas and more.
|
757-282-5944 Fax
Quick Links
|
|
|
 |
Hearing What You Don’t Want to Hear |
 Sometimes getting feedback can be an unpleasant experience, especially when it hasn’t been requested. Without timely feedback, it’s utterly impossible for a person to accurately identify his or her shortcomings, correct bad habits, and profit from mistakes. Learn more…
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Steve Jobs 7 Rules Of Success |
Steve Jobs’ impact on your life cannot be underestimated. His innovations have likely touched nearly every aspect – computers, movies, music and mobile. How did he do it? Learn more…
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“Future Generations” Video |
For the first time in generations, the American dream of homeownership is being threatened. We need to keep housing first on the nation’s public policy agenda, because housing and home ownership issues affect all Americans, and “Future Generations” reinforces NAR’s commitment to doing just that. Get the “Future Generations’ video for your website.
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Facebook Timeline Is Coming |
 Time’s up for Facebook users! The new profile layout known as Timeline is moving from optional to mandatory. What does this mean, and how will it affect your privacy? Learn more…
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Tags: Real Estate, success tips
Posted in Marketing, Real Estate, Tips and Advice | No Comments »
March 13th, 2012 by Ruth Ann Macklin
This just in from the Florida Realtors Association:
WASHINGTON – March 12, 2012 – Technology creates new opportunities for property professionals to reach more buyers and sellers, but it also can create more work as agents strive to maintain an active online presence.
Some real estate agents who want to avoid taking time away from their core responsibility – seeing to the needs of existing clients – find great value in virtual assistants (VAs). Assembling a team of real estate VAs allows an agent to grow a business and generate more leads while still devoting the bulk of his or her time and energy to helping customers.
A virtual assistant is usually an expert in one facet of a business and hired to perform a single task. VAs may handle marketing, design and administrative projects for an agent – including putting together virtual tours as well as print marketing materials, inputting data into the MLS, writing ad copy, posting to the agent’s social media pages, designing and improving the practitioner’s website, managing leads, working on listing presentations, and more.
There are several tasks, however, that should not be delegated to VAs, chief among them cold calling. This prospecting approach is not a comfort area for everyone, but no stand-in will be able to sell an agent’s services better than the agent can; and agents will never be able to recapture that moment to make a first impression themselves.
Equally important, most real estate VAs are not licensed to practice and, therefore, cannot legally answer certain questions that might be posed to them during a cold call.
No need to feel overwhelmed! Contact us today and we will help!
Tags: real estate marketing, real estate virtual assistant, va
Posted in Marketing, Real Estate, Services, Virtual Assistant | No Comments »